Marketing with CPA Offers

Marketing with CPA Offers is a great way to make money

CPA offers are an excellent choice as a way to monetize your marketing efforts. CPA or cost per action is a powerful way for marketers ton make money. It’s a type of affiliate marketing that can make a steady profit if you select the right offer. In this type of program, you can earn a variety of different ways.

Disclaimer:  Certain links on this site are affiliate links for which the owner is remunerated for sales and/or leads.

You can make money either through pay per lead, pay per click, cost per lead, cost per sale, cost per click or pay per sale. Sometimes you’ll see those terms used interchangeably, but they don’t all mean the same thing.

In a PPL or pay per lead affiliate or through PPS (pay per sale) affiliate program, you either earn on a set value or on a portion of the sale in the form of a percentage. If you earn based on PPL, then when a potential customer signs up for the mailing list or gives their email, you earn money, even if that person doesn’t buy anything.

Making money through pay per sale is usually the method chosen by new marketers because they like the larger payments offered with this technique. But the downside is that PPS earners are only paid if there’s an actual sale.

Even if there are a lot of clicks, if there are no conversions, that means no money to you. You also want to choose CPA offers that are relevant to your target audience. Selecting offers that aren’t appropriate for visitors to your site will just waste your time and theirs.

If you choose a PPC to promote, you’ll get paid simply because your visitor clicked the link you put on your site. Based on the program you’ve signed up with, the amount of revenue you receive can range anywhere from a few cents to hundreds of dollars, but it’s based on what’s being promoted and what the percentage is you’re set up to get.

Important!  Never ever click on a PPC link on your site! This kind of behavior will get your site banned very quickly and your account shut down. Worse, you will almost certainly forfeit any funds you have already accrued. This is the number one reason so many people lose their Google Adwords accounts.

Why should marketers get involved with CPA offers? It’s a passive way to make extra money, meaning it’s money that can be made with very little effort on your part. An example of a CPA offer would be linking to health and beauty products if you had a website where you talked about health and fitness or beauty.

You would look for a program offering health or beauty products that you feel would benefit your site visitors. You links on your website that leads visitors to these products and when they click on a link, you make money. You’ve helped your customers and made some money at the same time.

When you’re looking for which CPA offer you’d like to promote, be aware that many new products  arrive on the Internet every minute. You should stay away from offers that seem too good to be true or don’t have a solid history. Don’t get your good name associated with a merchant that would could make you look bad.

Also be aware that the best, most popular CPA sites are getting very particular about who they will accept. Read their terms and expectations carefully before spending a lot of time trying to implement a CPA offer that might get refused. They want your site to be relevant and high quality, and often with a minimum amount of daily traffic.  If you don’t qualify at one place, try a less famous one to get started.

Have you tried CPA offers, yourself?  Please tell us about your experience in the comments, below. Don’t forget to leave your link!